Novoperm Yellow M2R 70 is a reddish yellow pigment with excellent fastness to light and weathering, especially in deep shades. Very good opacity for an organic pigment. As it has very good flow properties in paints, it can also be used at high pigment concentrations (about 25 % pigment relative to solid binder) without affecting the gloss. Eminently suitable for the production of intense opaque yellow shades for lead-free or low-lead paints. It should be borne in mind that the resistance to very strong alkalis is in some binder systems unsatisfactory.
Clariant Plastics and Coatings is a leading specialty chemical company. With a wide range of pigments and dispersions, Clariant provides customers with innovative and sustainable solutions. Clariant proactively ensures its products meet international standards and strives for being at the forefront of environmental, health and safety performance.
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