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Who responsibly solves for planet-positive beauty? We do. Natural, nature-derived and biodegradable. This is the foundation for Ashland’s personal care ingredients portfolio because environment, social and governance (ESG), is integrated into everything we do. Our market leading, conscious beauty innovations help ensure our customers meet consumers’ desires for high-performing personal care products aligned with environmentally-friendly and socially responsible principles while still being enjoyable in use. Contact our solvers to learn how we can help you create skin care creams and lotions with more alluring textures using nature-derived thickeners, incorporate sustainable film formers for water resistance in sun care products and cosmetics, effectively protect your formulations from microbial contamination, and discover nature-derived conditioning and styling agents for more natural hair care products, while harnessing the power of nature to find new biofunctional ingredients to help fight the signs of aging and the negative effects that pollution can have on skin and hair. Our research and development teams want to collaborate with you on solutions and products that make the world a more planet-positive, beautiful place.
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boost-Rx volumizing conditioner (Formulation #Z351-71B) Ashland Formulated specifically for fine, thin hair, this silicone free conditioner is formulated with volume-boosting ingredients to deliver body, volume and manageability.
New! Brazilian Glacé Hair Cream with styleze™ es-forza (Formulation #12925-116-7) Ashland This 2-in-one styling balm will not only style your hair but also treat it from root to tip: it provides high definition and durability when styling in all weather conditions. It can be used for volume control or to enhance extreme styling, ensuring a res...view more This 2-in-one styling balm will not only style your hair but also treat it from root to tip: it provides high definition and durability when styling in all weather conditions. It can be used for volume control or to enhance extreme styling, ensuring a restoration of the hair fiber with a lemongrass odor. view less
Defined By Nature™ Solutions All Weather Styling Gel (Formulation #Z420-20-1) Ashland Defined By Nature™ is a market-ready set of salon-tested formulations that leverage the power of plants to deliver outstanding style definition and durability in all weather. This plant-powered, clear-on-hand, all-weather styling gel is both naturally-der...view more Defined By Nature™ is a market-ready set of salon-tested formulations that leverage the power of plants to deliver outstanding style definition and durability in all weather. This plant-powered, clear-on-hand, all-weather styling gel is both naturally-derived and biodegradable. During style creation, it provides excellent moldability and texture without tackiness. During wear, it brings gloss, volume, weather, and humidity resistance. Additionally, it can be used equally well in wet or dry hair. view less
Defined By Nature™ Solutions All Weather Wax (Formulation #M100-1445 J1) Ashland Defined By Nature™ is a market-ready set of salon-tested formulations that leverage the power of plants to deliver outstanding style definition and durability in all weather. This plant-powered creme wax brings long-lasting style durability and frizz cont...view more Defined By Nature™ is a market-ready set of salon-tested formulations that leverage the power of plants to deliver outstanding style definition and durability in all weather. This plant-powered creme wax brings long-lasting style durability and frizz control in all weather and can be used for volume control or to create extreme styles with short hair. view less
New! Eco Styling Forza-1 with styleze™ es-forza (Formulation #12925-117) Ashland A styling cream with a high naturality index® that provides strong definition and durability when styling in all weather. It can be used for volume control or to improve extreme hair styling.
Forest Harmony Regrowth Shampoo (Formulation #Z410-78-9A) Ashland Forest therapy is a modern and ancient practice to bring us in harmony with nature and promote well being. This inspired our solvers at Ashland to create this shampoo which reduces environmental stresses on the scalp to give healthier roots and thicker, f...view more Forest therapy is a modern and ancient practice to bring us in harmony with nature and promote well being. This inspired our solvers at Ashland to create this shampoo which reduces environmental stresses on the scalp to give healthier roots and thicker, fuller hair. It is produced using ingredients that respect our forests through up-cycling and sustainable sourcing. This mild and caring shampoo relieves the stresses of the day as you massage the forest therapy botanicals and rich lather into the scalp. view less
Regrow-Follicle Renewal Conditioner (Formulation #M100-1402 D4) Ashland A complete range of market-ready scalp care formulations for thinning hair, to boost hair density and strength through follicle renewal this follicle renewal conditioner is luxuriously creamy giving an addictively sensual experience as it glides over the ...view more A complete range of market-ready scalp care formulations for thinning hair, to boost hair density and strength through follicle renewal this follicle renewal conditioner is luxuriously creamy giving an addictively sensual experience as it glides over the hair, to deliver the santalwood™biofunctional to the hair and scalp. view less
Regrow-Follicle Renewal Night Essence (Formulation #Z432-4) Ashland A complete range of market-ready scalp care formulations for thinning hair, to boost hair density and strength through follicle renewal. This fast-absorbing lotion is developed for thinning hair to boost hair density and strength through follicle renewal....view more A complete range of market-ready scalp care formulations for thinning hair, to boost hair density and strength through follicle renewal. This fast-absorbing lotion is developed for thinning hair to boost hair density and strength through follicle renewal. It is fast-absorbing and leaves the scalp feeling smooth as well as being biodegradable with a high naturality of > 98.5%. view less
Regrow-Follicle Renewal Shampoo (Formulation #M100-1400 E2) Ashland A complete range of market-ready scalp care formulations for thinning hair, to boost hair density and strength through follicle renewal. This shampoo is luxuriously creamy giving an addictively sensual experience as it glides over the hair, to deliver the...view more A complete range of market-ready scalp care formulations for thinning hair, to boost hair density and strength through follicle renewal. This shampoo is luxuriously creamy giving an addictively sensual experience as it glides over the hair, to deliver the santalwood™biofunctional to the hair and scalp. view less
Regrow-Follicle Renewal Treatment (Formulation #12636-85a) Ashland A complete range of market-ready scalp care formulations for thinning hair, to boost hair density and strength through follicle renewal. Light and fresh scalp care treatment that promotes a healthy environment for hair growth by treating hair follicles.
Rock On - Volumizing Mousse (Formulation #12730-133) Ashland The 80s is synonymous with hard rock and big hair. It also marks the introduction of the mousse in N.A.; the perfect tool to create voluminous style, like that of Cyndi Lauper or Jon Bon Jovi. This volumizing mousse builds body and enhances curl definit...view more The 80s is synonymous with hard rock and big hair. It also marks the introduction of the mousse in N.A.; the perfect tool to create voluminous style, like that of Cyndi Lauper or Jon Bon Jovi. This volumizing mousse builds body and enhances curl definition. Perfect for use with heat styling tools. view less