The development of new market segments is often the opportunity to think out of the box and stimulate innovation. Designing textures for men’s skincare may well be one of the most creative challenges in which it is necessary to combine rich body and an ultra light feel, strong hold and a soft touch. Arkema’s powders have long shown their effectiveness when added to color products. Now they are opening the doors to the formulation of sophisticated textures that meet the needs and expectations of demanding men all over the urban world.
Skin Mechanics is a short product line that highlights the potential of the Rilsan® and Orgasol® ranges for bad boys with smooth skin!
Company
A designer of materials and innovative solutions, Arkema shapes materials and creates new uses that accelerate customer performance. Our business portfolio spans high-performance materials, industrial specialties and coating solutions. Our globally recognized brands are ranked among the leaders in the markets we serve. Reporting annual sales of €8 billion in 2017, we employ approximately 20,000 people worldwide and operate in close to 50 countries. We are committed to active engagement with all our stakeholders. Our research centers in North America, France and Asia concentrate on advances in bio-sourced products, new energies, water management, electronic solutions, lightweight materials & design and home efficiency & insulation.
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