Curcumin (from Turmeric) is a yellow root which imparts color and flavor to food and has been used as a color and/or spice for centuries. Turmeric is produced by grinding the rhizomes of the perennial herb, Curcuma longa. Various extraction methods exist, yielding different yellow variations depending on the ratio of color compounds extracted. Curcumin pigments are naturally insoluble in water; however, food color manufacturers circumvent this water insolubility by using particle size reduction and emulsifiers, which allow turmeric to be used in both aqueous and lipid products.
D.D. Williamson is a leading supplier of natural colourings, natural flavors and caramel colors for the food and beverage industry. They developed the natural flavor line for the markets demand for clean labels. D.D. Williamson's flavours may be labeled as “Natural Flavor” in North America and “Natural Flavouring” in Europe and can be labeled “colouring foodstuffs” (no E numbers) in Europe.
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