| 2X Economy Laundry Detergent (Formulation #H-FC-0019) | Lubrizol | This formulation demonstrates the benefits of using Novethix™ L-10 polymer to thicken an economy liquid laundry detergent. This rheology modifier provides reduced splashing, very good shear-thinning flow properties. These properties provide consumer value...view more This formulation demonstrates the benefits of using Novethix™ L-10 polymer to thicken an economy liquid laundry detergent. This rheology modifier provides reduced splashing, very good shear-thinning flow properties. These properties provide consumer valued flow properties with improved pourability of the product providing convenience to the consumer due to its excellent material drain from the container. This formulation uses the diluted form of sodium dodecylbenzenesulfonate. view less | |
| 2X High Efficiency Laundry Detergent (Formulation #H-FC-0012) | Lubrizol | This formulation demonstrates the benefits of using Novethix™ L-10 polymer in a 2X laundry detergent. This rheology modifier provides reduced splashing, very good shear-thinning and consumer valued product aesthetics. These attributes improve pourability ...view more This formulation demonstrates the benefits of using Novethix™ L-10 polymer in a 2X laundry detergent. This rheology modifier provides reduced splashing, very good shear-thinning and consumer valued product aesthetics. These attributes improve pourability of the product and provide convenience to the consumer due to the excellent material drain from the container. This detergent is intended for front loading washing machines. view less | |
| Antibacterial Liquid Laundry Detergent (Formulation #H-FC-0038(AP)) | Lubrizol | This antibacterial laundry detergent contains polyaminopropyl biguanide, a cationic disinfectant. Novethix™ HC220 polymer enables the clear and rich gel texture for this difficult-to-thicken system. This antibacterial laundry detergent can be used to elim...view more This antibacterial laundry detergent contains polyaminopropyl biguanide, a cationic disinfectant. Novethix™ HC220 polymer enables the clear and rich gel texture for this difficult-to-thicken system. This antibacterial laundry detergent can be used to eliminate and prevent microbial growth and malodor on clothes. view less | |
| Color Safe Laundry Detergent (Formulation #H-FC-0016) | Lubrizol | This formulation demonstrates the benefits of using Novethix™ L-10 polymer as a rheology modifier to reduce splashing. The very good shear-thinning flow properties provides consumer valued product aesthetics, with improved pourability of the product provi...view more This formulation demonstrates the benefits of using Novethix™ L-10 polymer as a rheology modifier to reduce splashing. The very good shear-thinning flow properties provides consumer valued product aesthetics, with improved pourability of the product providing convenience to the consumer due to its excellent material drain. This formulation uses the properties of Noverite™ K-752 polymer to boost the cleaning performance and fabric protection of the system. view less | |
| Colorguard Laundry Detergent (Formulation #NA 12654-20) | Ashland | This liquid laundry detergent protects against color migration and washes away dirt during laundering. There is no longer a need to sort clothes for the ultimate in convenience. When dyes are released during washing, Chromabond S-100 polymer inhibits dye ...view more This liquid laundry detergent protects against color migration and washes away dirt during laundering. There is no longer a need to sort clothes for the ultimate in convenience. When dyes are released during washing, Chromabond S-100 polymer inhibits dye transfer. It is suitable for cold and warm water washing. view less | |
| Delicate Laundry Detergent (Formulation #H-FC-0017) | Lubrizol | This formulation demonstrates the benefits of using Novethix™ L-10 polymer as a rheology modifier to reduce splashing in this low level surfactant containing formulation. The very good shear-thinning flow properties provide consumer valued product aesthet...view more This formulation demonstrates the benefits of using Novethix™ L-10 polymer as a rheology modifier to reduce splashing in this low level surfactant containing formulation. The very good shear-thinning flow properties provide consumer valued product aesthetics, with improved pourability of the product providing convenience to the consumer due to its excellent material drain. This formulation uses the properties of Noverite™ K-752 polymer to enhance the chelating performance of the system especially important for delicate fabric care. view less | |
| Economy Liquid Laundry Detergent for Front Loading Washing Machines (Formulation #H-FC-0029) | Lubrizol | Novethix™ HC 200 polymer can be used in conjunction with electrolytes to provide cost effective rheology control and crystal clear, premium quality aesthetics to low-cost detergent formulations. | |
| Economy Liquid Laundry Detergent (Formulation #H-FC-0028) | Lubrizol | Novethix™ HC 200 polymer can be used in conjunction with electrolytes to provide cost effective rheology control and crystal clear, premium quality aesthetics to low cost detergent formulations. | |
| Fresh Clean Laundry Detergent (Formulation #12869-130B2) | Ashland | This waterless laundry detergent contains a nature-derived polymer which provides soil dispersion during the washing cycle, enabling anti-soil redeposition. Clary sage essential oil provides a pleasant fragrance to the laundered fabrics. | |
| Invisible Ink Stain Remover (Formulation #z340-6) | Ashland | Ethanol-based, low viscosity liquid is easily spread when applied to stained area. Works as pre-treatment to reduce ball point ink from cotton and cotton/polyester. Spray on stain, wait 15 minutes and launder for noticeable cleaning. | |
| Lasting Fragrance Fabric Conditioner Tablet (Formulation #12869-145) | Ashland | This fabric conditioner is fast dissolving fizzing unit dose tablet offers a sustainable alternative to commonly used liquid fabric conditioners. This formulation can be used as a powder or compressed using standard equipment into a tablet. The formula ca...view more This fabric conditioner is fast dissolving fizzing unit dose tablet offers a sustainable alternative to commonly used liquid fabric conditioners. This formulation can be used as a powder or compressed using standard equipment into a tablet. The formula can be sold in smaller, sustainable packaging such as paper and are lighter and cheaper to ship on e-commerce channels. view less | |
| Laundry Hygiene Additive (Formulation #H-FC-0039) | Lubrizol | This laundry additive contains didecyl dimethyl ammonium chloride and benzalkonium chloride, known cationic surfactants used as biocides in sanitizer and disinfectant formulations. Novethix™ HC220 polymer enables the clear and rich gel texture for this di...view more This laundry additive contains didecyl dimethyl ammonium chloride and benzalkonium chloride, known cationic surfactants used as biocides in sanitizer and disinfectant formulations. Novethix™ HC220 polymer enables the clear and rich gel texture for this difficult-to-thicken system. It is recommended to add this laundry additive to the fabric softener drawer of the washing machine to provide hygienic cleaning even at low temperature. view less | |
| Laundry Pre-Spotter (Formulation #H-FC-0003B) | Lubrizol | Carbopol® ETD 2623 Polymer provides shear thinning rheology and increases fabric contact time for increased ease of use and cleansing performance in this laundry pre-spotter formulation. In addition, Carbopol® ETD 2623 Polymer is an easy-to-disperse polym...view more Carbopol® ETD 2623 Polymer provides shear thinning rheology and increases fabric contact time for increased ease of use and cleansing performance in this laundry pre-spotter formulation. In addition, Carbopol® ETD 2623 Polymer is an easy-to-disperse polymer which increases the ease of handling and processing. view less | |
| Laundry Pre-Spotter Gel (Formulation #H-FC-0020) | Lubrizol | Novethix™ L-10 polymer provides efficient rheology modification in this general purpose fabric pretreatment system. The low level of polymer in the system provides efficient thickening, but also there are functional benefits when using the polymer. Noveth...view more Novethix™ L-10 polymer provides efficient rheology modification in this general purpose fabric pretreatment system. The low level of polymer in the system provides efficient thickening, but also there are functional benefits when using the polymer. Novethix™ L-10 polymer at the low use levels enhances stain removal as well as providing rheology control in the formulation. The stain removal of the treatment is enhanced on EMPA 101 and 104 swatches. The polymer is also effective in removing permanent ink. view less | |
| Laundry Pre-Spotter With Chlorine Bleach (Formulation #H-FC-0005A) | Lubrizol | Carbopol® 676 Polymer provides shear thinning rheology and increases fabric contact time for increased ease of use and cleansing performance in this laundry pre-spotter formulation. These features improve the overall performance and quality of the formula...view more Carbopol® 676 Polymer provides shear thinning rheology and increases fabric contact time for increased ease of use and cleansing performance in this laundry pre-spotter formulation. These features improve the overall performance and quality of the formulation. view less | |
| Power Clean Laundry Detergent (Formulation #12869-130B4) | Ashland | This detergent contains a nature-derived polymer that provides a dual action of anti-soil redeposition and soil release. Clary sage essential oil provides a pleasant fragrance to the laundered fabrics. | |
| Power Liquid Laundry Detergent (Formulation #NA 12654-18) | Ashland | This rich and thick concentrated liquid laundry detergent is stable with high surfactant loads needed to remove tough stains. It is suitable for low and high temperature washing. | |
| Premium Laundry Detergent (Formulation #H-FC-0018) | Lubrizol | This formulation demonstrates the benefits of using Novethix™ L-10 polymer as a rheology modifier to reduce splashing. The very good shear-thinning flow properties provide consumer valued product aesthetics with improved pourability of the product providi...view more This formulation demonstrates the benefits of using Novethix™ L-10 polymer as a rheology modifier to reduce splashing. The very good shear-thinning flow properties provide consumer valued product aesthetics with improved pourability of the product providing convenience to the consumer due to its excellent material drain. This formulation uses the properties of Noverite™* K-752 polymer to boost the cleaning performance and fabric protection of the system. view less | |
| Premium Liquid Laundry Detergent (Formulation #H-FC-0026) | Lubrizol | Novethix™ HC 200 polymer can be used in conjunction with electrolytes to provide cost effective rheology control to detergent formulations. In addition, Novethix™ HC 200 polymer can deliver crystal clear visual appearance to enhance product aesthetics. | |
| Premium Liquid Laundry Detergent (Formulation #H-FC-0027) | Lubrizol | Novethix™ HC 200 polymer can be used in conjunction with electrolytes to provide cost effective rheology control to detergent formulations. In addition, Novethix™ HC 200 polymer can deliver crystal clear visual appearance to enhance product aesthetics. | |
| Scentsual Fabric Refresher (Formulation #NA12764-156) | Ashland | An easy-to-use spray that refreshes hard to clean fabrics with a pleasing fragrance. Upon spray application, it provides an immediate freshness boost and delivers microscopic capsules that adhere to the fibers of fabrics. Over time, the capsules burst wit...view more An easy-to-use spray that refreshes hard to clean fabrics with a pleasing fragrance. Upon spray application, it provides an immediate freshness boost and delivers microscopic capsules that adhere to the fibers of fabrics. Over time, the capsules burst with movement against fabric, releasing blooms of fruity floral for long-lasting freshness. view less | |
| Scentsual Fragrance Booster (Formulation #NA12764-157) | Ashland | A liquid laundry or rinse cyclescent booster that amplifies the freshness of clothes, towels, sheets and activewear. This laundry additive delivers a touch-activated fresh scent to all your laundry thanks to a unique fragrance encapsulation technology. Yo...view more A liquid laundry or rinse cyclescent booster that amplifies the freshness of clothes, towels, sheets and activewear. This laundry additive delivers a touch-activated fresh scent to all your laundry thanks to a unique fragrance encapsulation technology. You’ll smell the difference. Add 30 mL to medium load. view less | |
| Scentsual HE Laundry Detergent (Formulation #Z351-61EJ) | Ashland | A laundry detergent for high-efficiency (HE) washing machines that will leave your clothes clean and smelling fresh long after washing and machine drying. This formulation uses a dual thickening system to suspend fragrance capsules in the package. The nov...view more A laundry detergent for high-efficiency (HE) washing machines that will leave your clothes clean and smelling fresh long after washing and machine drying. This formulation uses a dual thickening system to suspend fragrance capsules in the package. The novel capsules are delivered from detergent format and will withstand the rigors of the machine washing and drying process.. During fabric use, the capsules release fragrance. These capsules are made using an encapsulation process that does not use formaldehyde or isocyanates Use 50-80 mL detergent for medium wash load. view less | |
| Scentsual Liquid Laundry Detergent (Formulation #NA12610-155-1) | Ashland | A laundry detergent for top-loading washing machines that will leave your clothes smelling fresh and clean after washing and machine drying. During wear and use, the fabric will pop with energy burst fragrance. The capsules withstand the rigor of the mach...view more A laundry detergent for top-loading washing machines that will leave your clothes smelling fresh and clean after washing and machine drying. During wear and use, the fabric will pop with energy burst fragrance. The capsules withstand the rigor of the machine washing and drying process and are made using an encapsulation process that does not use formaldehyde or isocyanates. Use 40 mL detergent for medium wash load. view less | |
| Scentsual Pillow Refresher (Formulation #NA12764) | Ashland | This pillow refresher spray is perfect for adding a long-lasting fresh scent to your travel pillow. The Scentsual pillow refresher contains motion-activated capsules that release fragrance during use. | |
| Softsense 2-in-1 Laundry Detergent (Formulation #12869-154) | Ashland | This 2-in-1 powder detergent cleans and conditions, leaving fabric feeling soft thanks to the addition of Ceraphyl™ 70 ester. The 100% natural and sustainable clary sage essential oil Clary sage essential oil provides a pleasant fragrance to the laundered...view more This 2-in-1 powder detergent cleans and conditions, leaving fabric feeling soft thanks to the addition of Ceraphyl™ 70 ester. The 100% natural and sustainable clary sage essential oil Clary sage essential oil provides a pleasant fragrance to the laundered fabrics. view less | |
| Softsense Laundry Detergent (Formulation #12869-154) | Ashland | This 2-in-1 powder detergent cleans and conditions, leaving fabric feeling soft thanks to the addition of Ceraphyl™ 70 ester. The 100% natural and sustainable clary sage essential oil Clary sage essential oil provides a pleasant fragrance to the laundered...view more This 2-in-1 powder detergent cleans and conditions, leaving fabric feeling soft thanks to the addition of Ceraphyl™ 70 ester. The 100% natural and sustainable clary sage essential oil Clary sage essential oil provides a pleasant fragrance to the laundered fabrics. view less |
